Key questions to ask prospective employees

Essential questions to ask a prospective employees of marketing communications firms.

Too many marketing communications professionals are hired on the basis of just a few interviews, no reference checks, and no independent assessment of personality traits.

To improve the quality of the interview process, consider the following questions:

  1. How was (last employer) as a place to work?
  2. What did you like most about your previous job?
  3. What did you like least about your previous job?
  4. What are some of the professional accomplishments you’re most proud of?
  5. What would you say are your natural strengths?
  6. What do other people often compliment you for?
  7. What do other people often criticize you for?
  8. What do you consider to be the areas where you need to develop additional professional knowledge and skills?
  9. What are the things that usually upset you at work?
  10. How would you describe your work habits and working style?
  11. How would you describe your personality to someone who doesn’t know you?
  12. How do you judge your own success?
  13. What kind of job description would you like to have here?

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