"Positioning for Professionals probes dimensions of differentiation that will make you think twice – what may seem natural to do in creating a strong position for your brand, may actually work against it. The book will help you think differently – and be more effective by going against your instincts."

Scott Morgan, President, Brunner

"Ignition presents a “no holds barred” look at the future of the advertising agency business. Tim not only provokes thought but offers actionable ideas about how agencies can adapt in our rapidly changing environment – remaining relevant and valuable to clients, and ultimately securing our own future."

Sue Butler, Butler/Till

"Thank you for being the catalyst for what was certainly one of the most interesting and agency strategy sessions I have ever attended."

Orson Munn, CEO, Munn Rabot

"I found this to be a highly insightful and engaging presentation that validates some of the moves we are making as an agency and may serve as a wake-up call to those who haven’t begun the process."

Via Twitter

"Agency 2.5 is the best time I’ve spent for work in a while. Tremendously helpful, encouraging, reassuring, and inspiring"

Via Twitter

"I went to Tim’s seminar yesterday and found it really useful and enlightening. Tim packed a ton of ideas and information into this and still managed to make it digestible and useful. It was a great presentation."

Via Twitter

"A couple of weeks ago, I made the decision to attend an all day conference…hearing about the best practices of agencies in the U.S., including operational, creative, account and business growth related issues. Phenomenal…"

G. Robert Bishop, writing in The Marketing Recruiter

"To say that Ignition’s seminar re-energized me is an understatement. I have been raving about the change in approach you preached with our staff here and they have been eager to look into how we can incorporate this approach in our work with clients."

Antonio Garza, Anderson Marketing Group

"The concept of positioning was decades ahead of its time when it was born, and was all but forgotten when its time finally arrived. Except by Tim Williams. Nobody writing or consulting on the subject today has a stronger and more incisive grasp on what has become the most essential marketing principle of all. "

Bruce Philip, Author of The Orange Code: How ING Direct Succeeded by Being a Rebel with a Cause

"I was energized by the Agency 2.5 seminar. Nice work!"

Via Twitter