November 29, 2010 | Author: Tim Williams
It’s time for agencies to understand their new role not just as local staff managers, but as worldwide talent managers.
In the pre-Internet economy, talent and resources clustered around companies that hired and cultivated people who provided a particular class of services. Professional...
November 16, 2010 | Author: Tim Williams
Two advertising professionals, Ken Starling and Julie Brighton, both worked 2,000 hours last year. Of those 2,000 hours, Ken billed 1,765 to client project work. Julie’s billable hours were 1,326. Which of these two executives was most productive?
The correct answer, of course, is that it’s...
November 2, 2010 | Author: Tim Williams
While there are plenty of reasons for agencies to be concerned right now, there are just as many reasons to be optimistic about where the future is taking us (This of course applies only to the firms who are taking transformation seriously. If you’re stuck in the old model you actually should be...
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