Propulsion: Exploring the "next practices" of successful marketing communication firms
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Propulsion Blog
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- Why your agency positioning strategy should not be based on facts »
- Be a market maker, not a follower »
- A New Year’s resolution for agencies: Start billing for what you really sell »
- Time to kill the digital department »
- Why most “full service” agencies are actually now specialist agencies »
Recent Comments
Notable Blogs
- Advertising Lab
- Agency Record
- BBH Labs
- Brand Architect (Patrick Collins)
- Brand New (Gareth Kay)
- Brand Noise (Tim Stock)
- Chris Brogan
- Consumer Generated Media (Pete Blackshaw)
- Conversation Agent (Valeria Maltoni)
- Creativity Unbound (Edward Boches)
- Diffusion (Stephen Byrne)
- Digital Mind Change (Greg Wilson)
- Experience Curve (Karl Long)
- Future Lab
- I, A, Bee (Randall Rothenberg)
- Interactive Marketing Trends (Giles Rhys Jones)
- New Business Intel (Todd Knutson)
- Only Dead Fish (Neil Perkin)
- Paul Isakson
- Relatively Digital (Lex Bradshaw-Zanger)
- Simon Mainwaring
- The Long Tail (Chris Anderson)
- The Steve Rubel Stream
- VeraSage Institute
"Over the course of his career Tim Williams has effectively positioned himself as one of the leading thinkers on marketing, branding and the art of differentiation. With his new book “Positioning For Professionals” he has cemented his considerable reputation. This book is loaded with insight and practical perspectives..."
Tom Simons, CEO, Partners+Simons
"I’ve been to my fair share of seminars. Yours, I’d have to say, was one of the best I’ve been to. I found myself relating to many of the scenarios you presented, and perhaps more importantly, aspiring to put into place many of the implications you outlined. It was a truly fascinating seminar..."
Nancy Bistritz, Director of Marketing, Nurun
"If you’re in the business of innovation, this book can help you create your own success instead of trying to copy the success of others. “Positioning for Professionals” is the best book on positioning since Trout and Ries’ Positioning: The Battle for Your Mind – and that was written 40 years ago!"
Joe Phelps, CEO, The Phelps Group
"Tim Williams really provided a turning point for our agency. His insight on our business plus the ability to grasp our niches in the advertising world really provided motivation and an urge to action for all of our people."
Steve Barr, Partner, Osborn & Barr
"Ignition’s seminars are a tremendous forum by which to debate and discuss the future of agencies. "
Kent Stores, Callahan Creek
"Thank you for being the catalyst for what was certainly one of the most interesting and agency strategy sessions I have ever attended."
Orson Munn, CEO, Munn Rabot
"Loved Agency 2.5, as did everyone I know who attended. Fantastic work, thank you!"
Via Twitter
"Tim Williams brings smart and creative thinking to the challenges of organizing a dynamic agency during these fast-changing times. His wisdom has made us stronger. And his thoughtful personal style makes working with him thoroughly enjoyable."
David Rawle, Chairman, RawleMurdy
"I was energized by the Agency 2.5 seminar. Nice work!"
Via Twitter
"A sharp look at the cratering landscape agencies face today. Tim’s presentation is an idea-generating carousel of strategies agencies need to succeed."
Jim Cronin, BCA Marketing Communications
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