"Thank you for being the catalyst for what was certainly one of the most interesting and agency strategy sessions I have ever attended."

Orson Munn, CEO, Munn Rabot

"The best time I’ve spent for work for a while. Tremendously helpful, encouraging, reassuring and inspiring!"

Via Twitter

"Tim Williams shows how by better positioning and differentiating their offering from the rest of the pack, professional firms ultimately help create a marketplace that is easier for us, brand advertisers, to navigate and as a result, significantly improves the chances for the right client/agency partnerships to emerge and drive business."

Bruno Gralpois, author of Agency Mania

"Over the course of his career Tim Williams has effectively positioned himself as one of the leading thinkers on marketing, branding and the art of differentiation. With his new book “Positioning For Professionals” he has cemented his considerable reputation. This book is loaded with insight and practical perspectives..."

Tom Simons, CEO, Partners+Simons

"Ignition’s seminars are a tremendous forum by which to debate and discuss the future of agencies. "

Kent Stores, Callahan Creek

"Our work with Ignition has been different from other consultancies. Most of the work we have done together has stuck, has become part of our culture, and is being practiced regularly. There are a couple of reasons why that's true. First, what you say makes an enormous amount of sense. Second, the way you say it has immense credibility."

Joe Norris, Former President, Sullivan Higdon & Sink

"Finally an advertising workshop with completely current and relevant information that really dives into the application of the ideas."

Sylvia Prentice, McKinnon Calderwood Advertising

"Positioning for Professionals probes dimensions of differentiation that will make you think twice – what may seem natural to do in creating a strong position for your brand, may actually work against it. The book will help you think differently – and be more effective by going against your instincts."

Scott Morgan, President, Brunner

"You were the top-rated session at our recent conference. Thanks for your thought-leadership and your very significant contribution to the conference."

Bill Duggan, Executive V.P., Association of National Advertisers

"This seminar was fantastic. It crystallized so much of what I’ve been thinking recently, and gave real direction to this feeling I’ve had lately that I want to completely reinvent our agency."

Elizabeth Cogswell Baskin, CEO, Tribe