"Ignition presents a “no holds barred” look at the future of the advertising agency business. Tim not only provokes thought but offers actionable ideas about how agencies can adapt in our rapidly changing environment – remaining relevant and valuable to clients, and ultimately securing our own future."

Sue Butler, Butler/Till

"When it comes to knowing how to create an environment in which people can do their best work, Tim Williams knows the right principles. He can show marketing professionals how to get golden eggs without killing the goose."

Stephen R. Covey, Author of "The 7 Habits of Highly Effective People

"Professional services firms tend to talk about generic features. They also make the mistake of confusing a company mission with a positioning statement. Williams has done a great job of outlining the common pitfalls of positioning professional services firms while offering invaluable advice on how to avoid repeating them."

Beau Fraser, CEO of The Gate Worldwide

"I attended your seminar a few months ago and just wanted to let you know how inspiring I found it to be. And I mean literally inspiring. Listening to you inspired an idea that, after months of blood, sweat and integrated teamwork, became a reality and has gotten a huge response. So, thanks again."

Chris Corley, Group Creative Director, Bernstein-Rein

"Thank you for being the catalyst for what was certainly one of the most interesting and agency strategy sessions I have ever attended."

Orson Munn, CEO, Munn Rabot

"I found this to be a highly insightful and engaging presentation that validates some of the moves we are making as an agency and may serve as a wake-up call to those who haven’t begun the process."

Via Twitter

"Finally an advertising workshop with completely current and relevant information that really dives into the application of the ideas."

Sylvia Prentice, McKinnon Calderwood Advertising

"Over the course of his career Tim Williams has effectively positioned himself as one of the leading thinkers on marketing, branding and the art of differentiation. With his new book “Positioning For Professionals” he has cemented his considerable reputation. This book is loaded with insight and practical perspectives..."

Tom Simons, CEO, Partners+Simons

"A couple of weeks ago, I made the decision to attend an all day conference…hearing about the best practices of agencies in the U.S., including operational, creative, account and business growth related issues. Phenomenal…"

G. Robert Bishop, writing in The Marketing Recruiter

"If you’re in the business of innovation, this book can help you create your own success instead of trying to copy the success of others. “Positioning for Professionals” is the best book on positioning since Trout and Ries’ Positioning: The Battle for Your Mind – and that was written 40 years ago!"

Joe Phelps, CEO, The Phelps Group